At the beginning of its establishment, the Carbine brand was determined to become a world brand in China, with original design as the foundation of the brand, hoping to light up life with design.

During the development of the brand, well-known designers and engineers from the United States, Italy, Chile, Taiwan, mainland China and other countries and regions were absorbed to participate in the whole process of product research and development, design, production and marketing.

The domestic team is led by Chris Deng, the founder of the brand, who conducts in-depth research on the living habits of Chinese people. At the same time, it works closely with foreign design teams to absorb the latest global design concepts, integrate localized living habits, and continuously launch original design works that are more suitable for Chinese people, which have been warmly welcomed by the market and users.